Hilary Chapman

Seddon Digital is a Melbourne-based web design and SEO agency helping service businesses grow online.

Founded by Hilary Chapman, who holds an Executive MBA from the Melbourne Business School, Seddon Digital applies a systematic, evidence-based approach to web design, SEO, and digital marketing strategy.

We help professional and local service businesses turn search traffic into booked jobs and loyal customers. From trades and home services to professional service providers and clinics — we create SEO-driven websites that rank locally, load fast, and convert visitors into paying clients.

Based in Melbourne's West, we're proud members of the Seddon Village Traders and the Australian Web Industry Association (AWIA).